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MMK600 Business Research Methods

Unit

MKTG5019

Credit
25
Location
Open Universities Australia

Outline

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This unit provides an introduction to research. It explores alternative research paradigms and philosophies. It develops skills in quantitative, qualitative and mixed methods research for business problems. The unit will assist the student to develop their critical thinking, decision making capabilities and skills in communicating solutions to business problems.

Learning pathway

What you'll learn

  • critically evaluate academic literature and practitioner papers
  • verbally justify responses to research problems
  • compare and contrast alternative research paradigms and methods
  • develop research questions and hypotheses for business problems
  • conduct research to source solutions for business related problems

Advanced standing

At Curtin, we understand that everyone’s study journey has been different.

You may have already studied some of the units (subjects) listed in your Curtin course at another educational institution, or you may have work experience that matches the degree requirements.

A successful CRL application exempts you from having to complete certain units within your course and means you could finish your degree in a shorter amount of time.

CRL is also known as recognition of prior learning, advanced standing and credit transfer.

Use the CRL search to find out how much CRL you qualify for, or contact us at:

Email: ci-enquiries@curtin.edu.au
Tel: 1300 222 888

CRL search

Location

This offering is only available online. Please visit the Open Universities Australia website for more information.

View our key dates.

Online

OpenUnis SP 1 and OpenUnis SP 3

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  • Curtin course code: MKTG5019
  • Last updated on: February 5, 2020